Work Zone Mobility and Safety Program

Appendix B. Public Information and Outreach Campaign Framework Templates

The following templates are meant to help agencies develop work zone public information and outreach campaigns for their road projects. The templates can be reproduced as needed. Each template builds upon the previous one, ending with an action plan to help guide agencies through the implementation of a public information and outreach campaign.

The templates are not meant to be the only approach to creating a public information and outreach campaign, and therefore may need to be modified to fit the specifics of the project or the agency's needs. Furthermore, it is understood that agencies may already have standard scheduling tools and software in place to create timelines and action plans and may instead choose to use these tools to develop their public information and outreach campaigns.

The templates cover the following topics:

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