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1. Report No.
FHWA-HOP-16-023
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2. Government Accession No.
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3. Recipient’s Catalog No.
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4. Title and Subtitle
Smartphone Applications to Influence Travel Choices: Practices and Policies
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5. Report Date
April 2016
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6. Performing Organization Code
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7. Author(s)
Susan Shaheen (UC Berkeley), Adam Cohen (UC Berkeley), Ismail Zohdy (Booz Allen Hamilton), Beaudry Kock (Moovel, formerly RideScout)
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8. Performing Organization Report No.
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9. Performing Organization Name and Address
Booz Allen Hamilton Inc.
20 M St. SE, Suite 1000
Washington, DC 20003
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10. Work Unit No. (TRAIS)
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11. Contract or Grant No.
DTFH61-12-D-00047
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12. Sponsoring Agency Name and Address
United States Department of Transportation
Federal Highway Administration
1200 New Jersey Avenue, SE
Washington, DC 20590
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13. Type of Report and Period Covered
October 2014 – March 2016
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14. Sponsoring Agency Code
HOTM
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15. Supplementary Notes
The Contracting Officer’s Technical Representative (COTR) was Wayne Berman and Technical Support was Allen Greenberg.
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16. Abstract
This primer provides an overview of current practices in this emerging field and looks toward the future in the evolution and development of smartphone applications for the transportation sector. The primer provides an introduction and overview smartphone applications (known as "apps"); discusses the background, evolution, and development of smartphone apps; reviews the types of smartphone applications promoting transportation efficiency and congestion reduction; discusses transportation apps and their impacts on traveler behavior; examines current challenges; and concludes with guiding principles for public agencies.
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17. Key Words
Smartphone App, Incentives, Gamification, Travel Choices
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18. Distribution Statement
No restrictions.
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19. Security Classification (of this report)
Unclassified
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20. Security Classification (of this page)
Unclassified
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21. No of Pages
90
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22. Price
N/A
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